Cities are complex brands with long histories and slow evolution. Scenarios are critical to explore the emerging futures and how a city needs to change to remain relevant and competitive.
Viewing entries in
cities
Occasional reflections on branding issues from
work, news and academic research.
Viewing entries in
cities
Cities are complex brands with long histories and slow evolution. Scenarios are critical to explore the emerging futures and how a city needs to change to remain relevant and competitive.